Everything About Bluetooth Low Energy LE

Here is everything about Bluetooth low energy in the simplest terms ever. As a company that is built on effectively using BLE in our products, it is essential that you as a consumer understand how this technology comes to life along with the many benefits it provides as we aim to incorporate it in our daily lives. Today, there are over thousands of devices that are powered by BLE and as we progress towards a more technological age, let us show you! The first key difference that must be highlighted before we begin our learning journey, starts by recognizing that classic wireless signals and BLE are different. You can look at BLE as the power-saving alternative that is often used for IoT & proximity-based marketing purposes. For that, we have our BLE powered beacons that are here to provide a solution for your business marketing needs. Both saving money and energy; these beacons are bound to be the greatest investment for your business as your visibility will increase to both potential and existing customers, overall enhancing their experience in-store.

What You Need to Know About Bluetooth LE

Bluetooth Low Energy is a type of wireless communication made for short-range communication. BLE works like WiFi in the sense that it becomes a channel for smart devices to connect with one another. However, BLE is meant for occasions where battery life is a priority over high data transfer speeds. Like I said earlier, BLE is made for particular purposes, meaning that its success is based upon proximity marketing campaigns where you can launch an advert to customers who enter your vicinity. The amount of data transmitted to a visitor’s smart device is relatively small, thus its success with BLE beacons used for campaigns and IoT intentions without draining battery levels on any device. Most smart devices today are BLE compatible, meaning that they can communicate with any headphones, car stereos, speakers, fitness trackers, smartwatches, hardware devices like beacons and any smart device possible you can think of that uses wireless connection signals as a connection method.

But, how does it work? Despite the idea sounding a bit simple, its foundation goes a bit beyond that as there lies some technicality that requires knowledge that may be more common for avid connoisseurs to fully understand the concept. Provided will be the best interpretation to help you all understand. BLE data transfer is a one-way communication outlet.

For example, when using BLE beacons that are trying to communicate with a smart device within close vicinity, a BLE beacon device transmits packets of data at normal time intervals. These data packets are either detected by apps or pre-installed services that recognize BLE signals from smart devices nearby. Through this, the BLE signals trigger actions that can send promotional messages, in the case of beacons, and or push to download an app. To ensure BLE saves energy and provides higher data transfer speed, the entire communication structure involves 40 frequency channels, separated by 2MHz frequency which measures the speed of the signal compared to the higher frequencies regular wireless communication uses. Out of the 40 channels, 3 of those are the primary advertisement channels while the other 37 are secondary channels which are the data channels. The wireless communication funnels with the 3 primary advertisement channels and then ends with the secondary channels to offload the data.

To go in-depth about the difference between classic signals & BLE, aside from its power-consumption feature, it also differs from the application use and connections made. One of its main differentiators comes down to the fact that you can use four batteries to power BLE beacon devices for months or even years. But, for classic wireless signals, because of the high data transmission, its power consumption is typically higher. In terms of the type of applications it can power, both are to differing capacities. Classic wireless signals are suitable for applications that require constant streaming of data, like earphones. On the other hand, BLE is for applications that work well for an intermittent transfer of data which notably reduces the amount of battery use, making it best for IoT and proximity marketing applications. The last quality is one of the reasons that establish its qualifications for specific purposes as it can establish up to 20 connections concurrently. It does so because it transfers smaller data packers while establishing immediate connections. However, classic wireless signals can only initiate 7 connections.

Best Bluetooth Low Energy Device

Looking for a Low Energy device? We have the best low power-saving device with the ability to promote your business with guaranteed ROI. These devices are also known as beacons which can become your next great investment. The best beacon can be found at our website because at Blue we want to help small businesses and corporations build compelling proximity-based marketing campaigns through the integration of the best-in-class beacons. Although the beacon solution is not only applied to retailers our vision upholds the use of beacons on a much larger scale where you would be able to connect to any public entity. Join us as we adapt to the new today that entails the effective use of beacon technology to create personalized experiences for your customers. Take your business, no matter how small, to the next level by becoming an early adopter to a revolutionary technology that is proven to drive results

We have proven the success of these smart beacons as they were able to generate website traffic, leads, and much more. We want to share that success with your business as you consider to start using beacons to truly remain connected with your customers at all times. However, our vision at Blue drives past this, as our goal is to create the Blue Market Network, where we can create a safe and secure way to both manage transactions with businesses as well as be able to interact with public entities everywhere you go. The Blue Network is unique in that it will combine the main elements of both Networks and Marketplaces. We will use wireless communication signals as a Service software to focus action around longer-term projects, not just a quick transaction, and promotes Blue as a differentiated Network, helping build long-term partnerships. Blue will provide it as a Service solution for businesses in a world where you can walk into your favorite gym and instantly receive your workouts for the day, walk into a bar and instantly receive happy hour specials, or walk around campus and instantly be informed and navigated by the University using beacon technology – all without having to download an app for every separate retailer, business, educational institution, campus event or venue. Ultimately providing a contactless experience that can create an immersive world full of seamless interactions.

As we progress to a more technological tomorrow, this future just becomes clearer and clearer to become part of this interactive world where we will be able to do literally anything with our phones. Join us as we power the future!